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    <loc>https://www.scottfluhler.com/about</loc>
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    <lastmod>2022-02-08</lastmod>
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      <image:title>About Me</image:title>
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  </url>
  <url>
    <loc>https://www.scottfluhler.com/contact</loc>
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    <loc>https://www.scottfluhler.com/work</loc>
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    <lastmod>2022-01-19</lastmod>
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    <loc>https://www.scottfluhler.com/editorial</loc>
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    <priority>0.75</priority>
    <lastmod>2022-01-17</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/e1f7809f-e38b-46f9-a1ed-42ed867d583c/unsplash-image-XhQahuFDq1E.jpg</image:loc>
      <image:title>Editorial Writing - SCGA</image:title>
      <image:caption>Contributing writer to the SCGA’s blog—specializing in content marketing pieces for the SCGA’s club recruitment efforts as well as SEO-friendly pieces.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/034e70dc-c8cc-4902-bb9c-f5a11f4a65f4/PhotogMariaGeorgiou_ArtistFrankMoth2.jpg</image:loc>
      <image:title>Editorial Writing - Society6</image:title>
      <image:caption>Editor and Contributor for Society6’s blog including thoughtful interviews with Society6 artists as well as SEO-friendly product spotlights and trend-focused pieces.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/e3709229-0050-48d3-a5c9-a2c88f4a92c5/bad+birdie+gang.jpg</image:loc>
      <image:title>Editorial Writing - Bad Birdie Golf</image:title>
      <image:caption>I created the weekly newsletter (Breakfast Balls) for golf apparel company, Bad Birdie. It’s a comedic rundown of the week’s golf and golf-adjacent news—with a subscriber list of 120k+.</image:caption>
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      <image:title>Editorial Writing - FORE Magazine</image:title>
      <image:caption>Freelance writer for the SCGA’s quarterly magazine (FORE) primarily focusing on interviews and company spotlights.</image:caption>
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    <loc>https://www.scottfluhler.com/video</loc>
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    <priority>0.75</priority>
    <lastmod>2022-01-17</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/b52d7bd6-8a80-43bd-921f-3ae1592b684a/Screen+Shot+2022-01-17+at+2.58.15+PM.jpg</image:loc>
      <image:title>Video - Star Wars Stories</image:title>
      <image:caption>Produced a series of artist spotlights to support the officially licensed Star Wars artwork collection on Society6. Each features a different artist from the collection, capturing their unique fandom story.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/4f3f0d53-a90a-40f7-84d7-0307fc1644f4/Screen+Shot+2022-01-17+at+3.25.53+PM.jpg</image:loc>
      <image:title>Video - Tiny Putters Golf</image:title>
      <image:caption>Produced a membership recruitment video for the Los Angeles-based golf league I founded in 2016—Tiny Putters. We are one of the SCGA’s fastest growing clubs with over 220 members across the LA area.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/e2d3b106-3297-4c21-9d10-f8a880f37f6c/Screen+Shot+2020-07-20+at+11.36.28+AM.png</image:loc>
      <image:title>Video - Keep Calm and Tampon</image:title>
      <image:caption>Producer, project manager and script supervisor for a short musical comedy directed by Claudia Lonow and written by Allie Jennings.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/e1c6dec9-58a2-4c7f-8e29-f89bec7b54ad/Screen+Shot+2020-07-20+at+11.40.52+AM.png</image:loc>
      <image:title>Video - Society6 Brand Video</image:title>
      <image:caption>Wrote and produced a video introducing customers to the Society6 brand with an emphasis on the unique connection between customer and artist.</image:caption>
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      <image:title>Video - Society6 OTT Ads</image:title>
      <image:caption>I wrote, produced and project managed Society6’s OTT and Linear TV ad campaign creative beginning in Q3 2021 to present.</image:caption>
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  <url>
    <loc>https://www.scottfluhler.com/copywriting</loc>
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    <priority>0.75</priority>
    <lastmod>2022-01-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/cacad897-4b0e-483b-af3b-43d0cb5f8440/IMG_1171.jpg</image:loc>
      <image:title>Copywriting - Direct Mail</image:title>
      <image:caption>4+ years experience writing for direct mail marketing pieces ranging from direct response postcards to 20+ page seasonal catalogs.</image:caption>
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      <image:title>Copywriting - Email Marketing</image:title>
      <image:caption>6+ years experience writing for conversion and engagement-focused email campaigns as well as full funnel customer journey email flows.</image:caption>
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  <url>
    <loc>https://www.scottfluhler.com/email-marketing-samples</loc>
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    <priority>0.75</priority>
    <lastmod>2022-01-18</lastmod>
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  <url>
    <loc>https://www.scottfluhler.com/social-media</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/c8fe4036-2dbc-462d-9b5b-7e532d7d7537/unsplash-image-czYCO62qoxQ.jpg</image:loc>
      <image:title>Social Media - Video Content Series</image:title>
      <image:caption>I’ve developed, written and produced dozens of social media projects across multiple platforms and business verticals—always researching to stay up to date on the latest trends and formats.</image:caption>
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      <image:title>Social Media - Paid Ads</image:title>
      <image:caption>Project managed and created content for paid social campaigns across Facebook, Instagram, YouTube, Pinterest and TikTok.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ed2a3033b87d766d1cb7b2b/dd1e48a5-b392-414f-82e7-b4b84750c7fd/Tiny+Tours+-+Roosevelt.jpg</image:loc>
      <image:title>Social Media - Social Media Design</image:title>
      <image:caption>Adept at creating eye-catching and engaging content for the golf league I run out of Los Angeles—Tiny Putters.</image:caption>
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    <lastmod>2020-07-22</lastmod>
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    <loc>https://www.scottfluhler.com/videoproduction/tinyputters-scgafeaturedclub</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-21</lastmod>
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  <url>
    <loc>https://www.scottfluhler.com/videoproduction/society6-brandvideo</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-21</lastmod>
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    <loc>https://www.scottfluhler.com/videoproduction/artist-feature-juliawalck</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-07-21</lastmod>
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    <loc>https://www.scottfluhler.com/videoproduction/twinpeaks</loc>
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    <lastmod>2020-07-21</lastmod>
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    <loc>https://www.scottfluhler.com/videoproduction/society6-spring2020</loc>
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    <lastmod>2020-07-22</lastmod>
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  <url>
    <loc>https://www.scottfluhler.com/videoproduction/kcato</loc>
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    <lastmod>2020-07-21</lastmod>
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    <loc>https://www.scottfluhler.com/videoproduction/society6-bts2020</loc>
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    <lastmod>2020-07-22</lastmod>
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